Start-up funding

Learn steps you can take to start raising funds for a start-up.

Introduction to 'Start-up funding'

Sometimes it can be daunting to think of the financial aspect of running a business, especially when thinking about how to fundraise, gain investment or generally keep your business financially stable. It's important to know what funding options are available and best suited to the needs of your business. In this video, we discuss all the different funding options available to start-ups at different stages of the business journey, as well as how to determine which funding route is right for you.

What you'll learn

  • The different funding options and how to work out which ones may be suitable for your start-up.
  • The difference between equity and debt.
  • What investors look for when investing in start-ups.
  • How to identify key criteria when looking for investment.

How long it takes

15 minutes

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Lloyds Bank Academy is committed to providing information in a way that is accessible and useful for our users. This information, however, is not in any way intended to amount to authority or advice on which reliance should be placed. You should seek professional advice as appropriate and required. Any sites, products or services named in this module are just examples of what's available. Lloyds Bank does not endorse the services they provide. The information in this module was last updated on 2nd February 2026.

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